"a non-profit, non-political, non-religious and non-sensical annual Santa Claus convention celebrating cheer, goodwill, and fun. There is no particular reason to dress up in Santa suits, run around Beijing for hours, give gifts, sing songs, have strangers sit on our laps, and decide who is naughty or nice—but it’s a lot of fun—so Santa does it anyway. Everyone loves Santa and Santa loves everyone! SantaCon is your chance to be Santa, so suit up and be jolly." — Beijing SantaConIf you're in Beijing for the holidays and in search of a bit of festive spirit then head to the SantaCon Beijing website to see how to get involved. As well as spreading Christmas cheer and making merry, wannabe-St. Nicks can also turn tradition on its head and make giving coal a wonderful thing--at various stops along the bar crawl "conference" route they'll be able to make donations towards buying the coal needed to heat local migrant schools. Not a traditional or religious holiday in China by any means, Christmas is a huge commercial success here and locals will surely recognize the jolly red fella... they may however wonder, what on earth he is doing in Tian'anmen Square!